Craftsman Basic SoftwareCustomer Spotlight
Customer Spotlight: Long's Jewelers
As technology continues to improve, so will your ability to customize your marketing efforts so that you can appeal to all your different types of customers.
One of our customers, Long’s Jewelers, is taking advantage of the internet by launching personalized digital catalogs. Instead of sending their usual holiday catalogs, Long’s sent a postcard to each customer inviting them to visit their own personalized web address where the customer could view a digital catalog. To learn more about what they did, click here.
Customer Spotlight: Tapper's Diamonds and Fine Jewelry
One of our customers, Tapper’s Diamonds and Fine Jewelry, was featured in an article written on nationaljeweler.com. Because the holiday season has arrived, Tapper’s has tweaked its system for rewards points in an effort to offer its customers the ability to utilize their rewards points sooner. They are using ASC’s software to track their rewards program. Are you utilizing your customer rewards program? What other ideas are you using to drive holiday sales? Click here to read the entire article.