ASC’s Email Marketing Module

eMarket allows you to leverage the power of your customer data to create personalized emails and track your customers interactions. Using the power of ASC’s Customer Insight, you can target your customers based on purchase habits and collect information about their preferences to use in future targeted campaigns.

Today, your customers expect communications that are not only relevant, but are delivered when and how it best meets their individual needs. Packed with segmentation, customization, and integration tools, eMarket is designed to withstand the rigors of the most sophisticated marketer and the most demanding consumers.
Key Features

• Automated upload of your changed customer data
• Segment Lists by customer preferences and buying habits
• Use Recency, Frequency and Monetary segmentations
• Dynamic content allows for one email to deliver different messages
• Track opens, click through and un-subscribes
• Custom Profile Center allows customer to manage their email frequency
• Customer Loyalty Statements (with point totals)

Email Marketing
Create emails using templates and targeted lists for special store events, birthday wishes and vendor specials. Combine with loyalty programs to provide email statements of points available.
 
 
 
 
 

Dynamic Content
Email content can easily vary based on customer attributes so that one email can provide different offers based on each customer’s preferences.
 
 
 
 
 

Profile Center
Capture missing customer information with easy link on email and set up preferences so that a customer can choose the frequency and content of your correspondence.